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East-West Solar Panels: Do They Generate More Power Than South-Facing Arrays?

Split image showing two houses with solar panels; left in blue with 9,677 kWh, right in orange with 15,786 kWh. Text highlights 63% more power.

When most homeowners think about solar panels, they automatically assume south-facing roofs are the gold standard. And for good reason – conventional wisdom has always pointed toward south as the optimal direction for maximum solar generation. But what if we told you that homeowners with east-west facing properties might actually be sitting on a solar goldmine?


Conducting analysis recently reveals that east-west solar installations can produce up to 63% more electricity than traditional south-facing arrays. Here's everything you need to know about how we arrived at that.


Understanding Solar Panel Orientation Basics

In the northern hemisphere, the sun travels across the sky from east to west, reaching its peak directly south at midday. This solar path has traditionally made south-facing roofs the preferred choice for solar installations, as they receive the most direct sunlight throughout the day.


However, with properties facing all sorts of directions across the country, many homeowners have been led to believe their roofs aren't suitable for solar if they don't face south. This misconception has prevented countless families from accessing the benefits of solar energy.


The Generation Profile Problem with South-Facing Solar

The Classic Bell Curve Challenge

South-facing solar arrays produce what's known as a symmetrical bell curve generation pattern. Like a mountain, power generation starts low in the early morning, climbs to peak around midday when sunlight is strongest, then slopes down by early evening.


While this seems ideal in theory, it creates three significant problems when overlaid with typical household energy usage:

1. Morning Energy Gap You're using power for breakfast and getting ready for work, but solar generation is still ramping up – forcing you to pull from the grid.

2. Evening Energy Gap During your evening routine when you're cooking dinner or running appliances, solar output has already dropped off significantly.

3. Midday Energy Surplus Right around midday when solar is producing maximum power, most people are at work using minimal energy at home.


What Happens to Excess Midday Power?

Depending on your state's policies, you have several options for excess generation:

  • Net Metering: In states with good net metering, your utility runs your meter backward, giving you full retail credit

  • Battery Storage: Store excess power for later use (though batteries may fill by mid-morning in sunny states)

  • Load Shifting: Time heavy appliances like washing machines to run during peak solar hours

  • Grid Export: Sell excess power back to utilities (though compensation rates are declining)


East-West Solar: The Game-Changing Alternative

Graph titled "Daily Solar Generation," showing power output in kW against time. Blue, red, and green lines indicate solar coverage at different times.

How East-West Generation Profiles Work

East-west solar installations create a fundamentally different generation pattern:

  • East-facing arrays: Generation skewed toward morning, capturing sunlight soon after sunrise but tapering off by late morning

  • West-facing arrays: Mirror image of east, starting low but ramping up through afternoon and extending into early evening


The Combined Effect

When you combine east and west arrays on the same property, you achieve:

  • Nearly double the total generation of a single south-facing array

  • Extended generation spread across the entire day

  • Better alignment with actual household energy usage patterns

  • Reduced need for battery storage

  • Longer window to run appliances without drawing from the grid


Phoenix Case Study

Bar chart showing solar generation in Phoenix: South 5,232 kWh, East 7,591 kWh, West 8,895 kWh, Baseline 9,677 kWh. City skyline in background.

Using PVWatts (the U.S. standard solar calculator from the National Renewable Energy Laboratory), we analyzed annual generation for identical 5.22kW systems in Phoenix, Arizona:


System Specifications

  • Panels: 12 x 435W Q-Cell panels per roof section

  • Total System Size: 5.22kW peak per orientation

  • Tilt: 20 degrees (optimal for Phoenix latitude)

  • Location: Phoenix, Arizona (excellent solar conditions)


Annual Generation Results

Orientation

Annual Generation

Comparison to South

South (180°)

9,677 kWh

Baseline

East (90°)

7,591 kWh

-27% vs South

West (270°)

8,195 kWh

-18% vs South

North (0°)

5,232 kWh

-46% vs South

The Winning Combination

  • East + West Combined: 15,786 kWh annually

  • Performance vs South: +63% more generation

  • South + North Combined: 14,909 kWh annually

  • East-West vs South-North: +6% advantage for east-west

Note: West arrays typically outperform east arrays due to clearer afternoon skies in many regions.


The Strategic Value of West-Facing Solar


Time-of-Use Rate Advantages

Beyond total generation, west-facing arrays offer compelling financial benefits in today's evolving electricity markets:


Peak Rate Timing In states like California, Arizona, and Texas, peak electricity rates from 4-9 PM can reach 40-50 cents per kWh, while midday rates may only be 15-20 cents. West-facing arrays generate power precisely during these premium pricing windows.


Future-Proofing Your Investment Even if you have traditional net metering today, many utilities are moving toward:

  • Time-of-use rate structures

  • Reduced compensation for solar exports

  • Net billing instead of net metering

A west-facing array generates power when it's most valuable, not just when there's the most sun.


Changing Solar Policy Landscape

The U.S. solar market includes a patchwork of policies varying dramatically by state:

  • Net Metering States: Utilities run your meter backward for full retail credit

  • Net Billing States: Lower export values for excess generation

  • Transitioning Markets: Many states considering policy changes


East-west installations help homeowners adapt to these changing policies by better matching generation with consumption.


Regional Considerations

Where East-West Works Best


The east-west advantage varies by location:

High-Performance Regions:

  • Southern states (Arizona, Texas, Florida): Higher overall generation numbers

  • Areas with significant time-of-use rate structures

  • Regions with clearer afternoon skies favoring west-facing generation

Moderate-Performance Regions:

  • Northern states: Smaller differences between orientations due to lower sun angles

  • Areas with more seasonal variation

  • Regions with flat-rate electricity pricing


Before You Decide

Check with your local utility regarding:

  • Rate structure (flat vs. time-of-use)

  • Net metering availability and terms

  • Solar policy changes on the horizon

  • Peak demand windows and pricing


Financial Benefits Beyond Generation

Federal Tax Credit Advantage

The federal 30% solar tax credit applies to your entire system cost regardless of orientation. This makes maximizing your roof space with east-west arrays even more financially attractive, as you receive the same percentage credit on a larger, higher-producing system.


Since solar panels are relatively inexpensive compared to installation costs, you'll likely want to maximize panels on any roof you use. East-west properties often allow for more total panels than single-orientation roofs, amplifying the generation advantage.


Choosing the Right Solar Installer

When planning your east-west solar installation:

Look For:

  • Multiple competitive quotes

  • Experience with multi-orientation designs

Research Resources:

  • State-maintained approved installer databases

  • Solar incentive program directories

  • Local utility recommended installer lists


East-West Solar Advantages


The data clearly shows that east-west solar installations offer significant advantages over traditional south-facing arrays:


✅ 63% more annual generation when maximizing both roof faces

✅ Better alignment with household energy usage patterns

✅ Strategic timing for high-value electricity periods

✅ Future-proof design for changing utility policies

✅ Reduced battery storage requirements

✅ Same federal tax credit benefits


Is East-West Solar Right for You?

East-west solar installations represent a paradigm shift in residential solar design. Rather than chasing maximum theoretical generation, this approach optimizes for real-world usage patterns and evolving electricity markets.

If your home has east and west-facing roof sections, you're not settling for second-best – you might actually have the optimal setup for solar generation in today's energy landscape.


Ready to explore your solar options? Use the PVWatts calculator to model your specific location and roof orientations, or consult a certified installer to design a system that maximizes your property's solar potential.


Ready to Harness Your East-West Solar Advantage?


Don't let outdated assumptions about roof orientation cost you thousands in potential solar savings. If you have east and west-facing roof sections, you could be sitting on a 63% generation advantage that most solar companies won't tell you about.


Take the next step toward energy independence:

🔹 Get Your Free Solar Assessment - Find out exactly how much your east-west roof setup could generate and save

🔹 Compare Multiple Quotes - Ensure you're getting competitive pricing from certified installers who understand multi-orientation designs

🔹 Model Your Specific Roof - Use professional solar modeling tools to see your exact generation potential.



 
 

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